The ecotourism festival aims to further introduce Santa Teresita as the Caving Capital of the North following the discovery of 54 caves within the municipality's jurisdiction. Six of these are open to the public – the Tabaco Cave, Bangalau Cave, Karkarato Cave, Maquera Cave, and Marciano Cave.
Other than the caves and natural spots, the town also aims to be recognized as the Vannamei Capital of the North. Vannamei is a white-leg shrimp variety produced by Dataj Aquafarm. It is now being exported abroad.
While the local government spends millions for the annual celebration, Mayor Rodrigo de Gracia said through the town's promotional activities during the festivals, lots of opportunities come in for the development of the town.
“Through the festival, Santa Teresita's tourism destinations and products were promoted and known around the globe. It also calls for collaborations with various concerned agencies that are instrumental to the development and promotion of our tourism sites and products," the mayor said.