QUEZON CITY (PIA) -- The 2023 National Food Fair: Philippine Cuisine and Ingredients Show is set to captivate food enthusiasts and industry professionals from July 12 to 16 at the Mega trade Halls 1-3 in SM Megamall, Mandaluyong City.
With the theme "Go Discover, Taste, Enjoy!" the event promises a culinary extravaganza featuring the diverse flavors of the country's 16 regions.
Fairgoers can expect an array of fascinating offerings, including a wide selection of cooked and processed food, fresh produce, agricultural products, wines, and beverages. The event will also showcase innovative and sustainable food products, as well as eco-friendly kitchen accents for homes, hotels, and restaurants.
One of the key highlights of the 2023 National Food Fair will be the fusion of science and tradition, exemplifying the advancements in the Philippine food industry. The event will feature innovative food products generated by biotechnology and new production techniques, stemming from groundbreaking research that has the potential to disrupt the Philippine food value chain. Notably, the fair will shine a spotlight on high-value coconut-based food products, healthy snacks, and inventive food and beverages.
Throughout the event, Filipino chefs will demonstrate their culinary prowess through live cooking demonstrations, while food experts, government partners, and collaborators in the industry will engage in insightful business talks. These discussions will shed light on the latest trends, developments, and opportunities within the Philippine food sector.
The 2023 National Food Fair promises to provide an elevated experience for attendees with its extensive lineup of show highlights. These include: the Kusinang Filipino with Live Cooking Demonstrations and Business Talks, the Philippine Coconut Industry Pavilion and Coconut-Based MSME Cluster, the Philippine Food Industry Innovations Lounge, the Philippine Fruits and Nuts Pavilion, and the Innovative and Biotech Products Cluster. Additionally, the fair will showcase the Rural Agro-Industrial Partnership for Inclusive Development and Growth (RAPID Growth) Project Pavilion, the Fresh Produce Pavilion, the KAPEtirya (Philippine Coffee Pavilion), the Philippine Island Wine, Beer, and Juice Bar, the Digital Partners' Space, and the #FlexPHridays Corner.
Recognizing the importance of digital platforms, the 2023 National Food Fair will also have an online counterpart on Lazada. This initiative aims to bring the flavors and delicacies from different regions to every corner of the Philippines. Featured exhibitors will make their products available for purchase online, enabling food enthusiasts who cannot physically attend the event to indulge in the country's culinary delights.
To ensure inclusivity, a daily program of activities will be offered, featuring entrepreneurship talks, live cooking demonstrations, wine-mixing tutorials, and presentations on various food and business-related topics. This program will be open to the public, free of charge, and will be live streamed on the Bureau of Domestic Trade Promotion's (BDTP) social media channels, providing remote viewers with access to the event's engaging content.
The formal opening of the food fair is scheduled for Wednesday, July 12, with esteemed officials from the Department of Trade and Industry (DTI) and partner-agencies gracing the occasion. The DTI-BDTP encourages the public to follow their social media accounts on Facebook (DTI.BDTP), Instagram (dti.bdtp), and Twitter (@DTI_BDTP) for more information on the National Food Fair and other programs.
For inquiries, interested parties can reach out to BDTP Director Marievic M. Bononan at bdtp@dti.gov.ph.
The 2023 National Food Fair is set to be a feast for the senses, showcasing the rich culinary heritage and innovative spirit of the Philippines. Attendees and online viewers alike can look forward to a remarkable experience celebrating the country's vibrant food industry. (DTI / PIA-NCR)
